Career Journey

Experience & Education

From IT Officer to Lead Web Strategist — building a career at the intersection of technology, search and digital growth.

3+
Years of Professional Experience
0+
Companies Worked At
0+
Projects Delivered
0K+
Organic Traffic Generated
4.2x
Meta Ads ROAS Achieved
Full Timeline

Work & Education

Work Experience
September 2025 – Present
Officer – Digital Marketing Team
HATIL · Dhaka, Bangladesh

Driving HATIL's digital visibility across organic and paid channels — managing SEO strategy, AEO optimization, and Meta Ads campaigns to grow the brand's online presence and generate qualified leads.

  • Manage on-page SEO, technical SEO and content optimization for HATIL's web properties
  • Run Facebook & Instagram (Meta Ads) campaigns — audience targeting, creative testing and ROAS tracking
  • Implement AEO and GEO strategies to appear in AI Overviews and generative search answers
  • Monitor performance via GA4, GSC and Meta Ads Manager — monthly reporting to management
SEOMeta AdsAEOGEOGA4Digital Marketing
February 2025 – July 2025
Lead Web Strategist
Final Touch · Dhaka, Bangladesh

Led web strategy projects for national and international clients — managing domains, hosting, server setups and web architecture while enforcing SEO standards before every deployment.

  • Led 10+ web projects for national & international clients
  • Managed domain, hosting & server architecture
  • Implemented pre-launch SEO audits for every project
  • Ran Meta Ads campaigns for select clients — managing budgets, audiences and creative briefs
  • Coordinated with designers, developers and clients
Web StrategyServer ManagementSEOMeta AdsClient Management
November 2024 – May 2025
Assistant IT Officer
Bangla City PLC · Dhaka, Bangladesh

Provided comprehensive IT support for the organization — from troubleshooting to network management, security enforcement and vendor coordination.

  • Managed LAN/WAN networks and user accounts
  • Enforced cybersecurity protocols and data protection
  • Provided hardware and software troubleshooting support
  • Coordinated IT procurement and vendor relations
IT SupportNetwork ManagementCybersecurity
Education
2019 – 2023
B.Sc. in Computer Science & Engineering
Northern University of Business & Technology, Khulna

Studied algorithms, data structures, networking, databases, software engineering, and web technologies — building the technical foundation that sets my SEO work apart.

  • CGPA: 3.094 / 4.00
  • Specialized in networking & web technologies
  • Built first SEO projects during final year
Computer ScienceNetworkingDatabasesSoftware Engineering
2016 – 2018
Higher Secondary Certificate (H.S.C) — Science
Kaligonj Government College, Satkhira

Science stream with strong performance in Mathematics, Physics and Chemistry — laying the foundation for a technical university education.

  • GPA: 4.50 / 5.00
  • Board: Jessore Education Board
ScienceMathematicsPhysics
2014 – 2016
Secondary School Certificate (S.S.C) — Science
Kaligonj Pilot Model High School, Satkhira
  • GPA: 5.00 / 5.00 — Perfect Score
  • Board: Jessore Education Board
ScienceGPA 5.00
Arsenal

Tools I Work With Daily

G

Google Search Console

Indexation & Performance

Ahrefs

Backlinks & Keywords

SEMrush

Competitor Research

Screaming Frog

Technical Crawling

Google Analytics 4

Traffic & Conversions

WordPress

CMS & Web Dev

Schema.org

Structured Data

ChatGPT / Gemini

GEO & AI Testing

Meta Ads Manager

Facebook & Instagram Ads

Meta Pixel & CAPI

Tracking & Attribution

Google Tag Manager

Tag & Event Management
Highlights

Key Achievements

+230% Traffic Growth

Grew organic traffic for an e-commerce website by 230% in 90 days through technical fixes, content optimization and strategic keyword targeting.

Local SEO #1 Rankings

Ranked multiple local businesses in Google Map Pack position #1, generating consistent, high-intent lead flow for clients in Dhaka.

Featured Snippet Success

Secured featured snippet placements and PAA box positions for blog clients, increasing visibility by 120% without additional link building.

4.2x Meta Ads ROAS

Delivered a 4.2x return on ad spend for a fashion e-commerce brand through deep audience segmentation, creative A/B testing and a full retargeting funnel — in the first 60 days.

9 Live Client Projects

Built and optimized websites across Bangladesh and internationally — from agrovet companies to health blogs and tech publications.

Zero Security Incidents

Maintained a clean security record across all managed websites — implementing proactive hardening measures that have prevented any successful attacks.

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