Career Journey

Experience & Education

From IT Officer to Lead Web Strategist — building a career at the intersection of technology, search and digital growth.

3+
Years of Professional Experience
0+
Companies Worked At
0+
Projects Delivered
0K+
Organic Traffic Generated
4.2x
Meta Ads ROAS Achieved
Full Timeline

Work & Education

Work Experience
September 2025 – Present
Officer – Digital Marketing Team
HATIL · Dhaka, Bangladesh

Driving HATIL's digital visibility across organic and paid channels — managing SEO strategy, AEO optimization, and Meta Ads campaigns to grow the brand's online presence and generate qualified leads.

  • Manage on-page SEO, technical SEO and content optimization for HATIL's web properties
  • Run Facebook & Instagram (Meta Ads) campaigns — audience targeting, creative testing and ROAS tracking
  • Implement AEO and GEO strategies to appear in AI Overviews and generative search answers
  • Monitor performance via GA4, GSC and Meta Ads Manager — monthly reporting to management
SEOMeta AdsAEOGEOGA4Digital Marketing
February 2025 – July 2025
Lead Web Strategist
Final Touch · Dhaka, Bangladesh

Led web strategy projects for national and international clients — managing domains, hosting, server setups and web architecture while enforcing SEO standards before every deployment.

  • Led 10+ web projects for national & international clients
  • Managed domain, hosting & server architecture
  • Implemented pre-launch SEO audits for every project
  • Ran Meta Ads campaigns for select clients — managing budgets, audiences and creative briefs
  • Coordinated with designers, developers and clients
Web StrategyServer ManagementSEOMeta AdsClient Management
November 2024 – May 2025
Assistant IT Officer
Bangla City PLC · Dhaka, Bangladesh

Provided comprehensive IT support for the organization — from troubleshooting to network management, security enforcement and vendor coordination.

  • Managed LAN/WAN networks and user accounts
  • Enforced cybersecurity protocols and data protection
  • Provided hardware and software troubleshooting support
  • Coordinated IT procurement and vendor relations
IT SupportNetwork ManagementCybersecurity
Education
2019 – 2023
B.Sc. in Computer Science & Engineering
Northern University of Business & Technology, Khulna

Studied algorithms, data structures, networking, databases, software engineering, and web technologies — building the technical foundation that sets my SEO work apart.

  • CGPA: 3.094 / 4.00
  • Specialized in networking & web technologies
  • Built first SEO projects during final year
Computer ScienceNetworkingDatabasesSoftware Engineering
2016 – 2018
Higher Secondary Certificate (H.S.C) — Science
Kaligonj Government College, Satkhira

Science stream with strong performance in Mathematics, Physics and Chemistry — laying the foundation for a technical university education.

  • GPA: 4.50 / 5.00
  • Board: Jessore Education Board
ScienceMathematicsPhysics
2014 – 2016
Secondary School Certificate (S.S.C) — Science
Kaligonj Pilot Model High School, Satkhira
  • GPA: 5.00 / 5.00 — Perfect Score
  • Board: Jessore Education Board
ScienceGPA 5.00
Arsenal

Tools I Work With Daily

G

Google Search Console

Indexation & Performance

Ahrefs

Backlinks & Keywords

SEMrush

Competitor Research

Screaming Frog

Technical Crawling

Google Analytics 4

Traffic & Conversions

WordPress

CMS & Web Dev

Schema.org

Structured Data

ChatGPT / Gemini

GEO & AI Testing

Meta Ads Manager

Facebook & Instagram Ads

Meta Pixel & CAPI

Tracking & Attribution

Google Tag Manager

Tag & Event Management
Highlights

Key Achievements

+230% Traffic Growth

Grew organic traffic for an e-commerce website by 230% in 90 days through technical fixes, content optimization and strategic keyword targeting.

Local SEO #1 Rankings

Ranked multiple local businesses in Google Map Pack position #1, generating consistent, high-intent lead flow for clients in Dhaka.

Featured Snippet Success

Secured featured snippet placements and PAA box positions for blog clients, increasing visibility by 120% without additional link building.

4.2x Meta Ads ROAS

Delivered a 4.2x return on ad spend for a fashion e-commerce brand through deep audience segmentation, creative A/B testing and a full retargeting funnel — in the first 60 days.

9 Live Client Projects

Built and optimized websites across Bangladesh and internationally — from agrovet companies to health blogs and tech publications.

Zero Security Incidents

Maintained a clean security record across all managed websites — implementing proactive hardening measures that have prevented any successful attacks.

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Quick Answers

Frequently Asked Questions

A B.Sc. in Computer Science & Engineering from NUBT, Khulna.

HATIL (current, Officer of Digital Marketing), Final Touch (Lead Web Strategist), and Bangla City PLC (Assistant IT Officer).

Officer, Digital Marketing at HATIL, based in Dhaka, Bangladesh.

3+ years of hands-on experience across technical SEO, content strategy, AEO/GEO, and Meta Ads management.